Piece #1

  • Casefilm
  • Piece #2

  • Presentationboard
  • Piece #3

  • Book


Piece #1 - Casefilm
Company:
Serviceplan
Award:
AME Gold Medallion
Brand:
World Press Photo
Title:
Speaking Images 2015
Country:
GERMANY
Competition:
use of discipline
Category:
technology

Talent Credits

  1. Alexander Schill - Chief Creative Officer
  2. Cosimo Moeller - Executive Creative Director/ Copywriter
  3. Matthias Harbeck - Creative Director
  4. Leonardo Assad - Copywriter
  5. Valerie Koch - Copywriter
  6. Fabian Hupfauf - Art Director
  7. Joana-Marie Stolz - Creative Operations Manager
  8. Franziska Stroehle - Graphic Design
  9. Florian Panier - Executive Creative Producer
  10. Prof. Dr. Arved C. Huebler (Institute for Print and Media Technology at Chemnitz University) - Professor of Print and Media Technology
  11. Katy Pergelt - Agency Producer
  12. Maxi Bellmann (Institute for Print and Media Technology at Chemnitz University) - Producer
  13. Martin Mellendorf (Institute for Print and Media Technology at Chemnitz University) - Producer
  14. Cornelia Beate Ahnert (atelierBUCH) - Bookbinding
  15. Claudia Wittmann (Buchbinderei Wittmann) - Bookbinding
  16. Oscar Meixner (Hastings Audio Network) - Sound Design
  17. Thomas Kisser (Hastings Audio Network) - Sound Design
  18. Maurice Kraemer (Hastings Audio Network) - Sound Design
  19. Dennis Gunske (Hastings Audio Network) - Audio Producer

Campaign Summary

Since 1955, the World Press Photo Awards has honoured the world´s best photojournalism. Thanks to these pictures, we’ve captured some of the most important moments happening all over the world. But we could only catch the impressive moments, not the full stories. That´s why World Press Photo started a unique project: 2015 World Press Photo Speaking Images - the first book, where every single photo will be able to literally speak. Through an innovative and patented print process, developed in the last 7 years in conjunction with the Chemnitz University of Technology, each printed image is also a fully printed loudspeaker. As soon as the page is turned, a sound is emitted by the loudspeaker, which covers the entire surface. The sound stops when turning to the next page. Each image tells the observer its own unique story, provides background information, evokes emotion with authentic sounds and creates an unexpected immersive sensory experience, drawing a stronger connection between the audience and the photos. This new technology was publicly released at the 2015 World Press Photo Awards Ceremony. One hundred books will be produced and on display in the World Press Photo exhibitions all around the world.



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