World's Best Advertising & Marketing Effectiveness™


AME Awards Appoints Deb Ryan Executive Director

New York, NY – July 26, 2016: The AME Awards®  for the World’s Best Advertising & Marketing Effectiveness℠ has appointed Deb Ryan, Executive Director of the AME Awards.

“New York Festivals is thrilled to appoint Deb Ryan to lead the AME Awards; we look forward to her leveraging her strategic marketing skills and executive experience to increase the competition’s profile across all regions,” said Michael O’Rourke, President, New York Festivals.

In her new role as Executive Director of the AME Awards, Ms. Ryan will take on dual roles, responsible for leading both the Midas Awards for the World’s Best Financial Advertising, as well as the AME Awards.  Ms. Ryan brings 15 years of brand building experience to the AME Awards; her depth of experience includes leadership positions in marketing, account management, corporate communications, new business and sponsorship development

“For the past 22 years, the AME Awards have honored inspiring creative work that utilizes effective solutions to achieve measureable results. I look forward to continuing that impressive legacy while expanding the reach of the competition in all five regions,” said Ms. Ryan.

As Executive Director, Ryan will lead all strategic initiatives to expand the AME Awards global presence, including recruiting the international AME Grand Jury comprised of interactive and multidisciplinary marketers, media planners, strategy directors, social media experts, and creatives assembled into five regional juries (North America, Latin America, Europe, Middle East & Africa and Asia Pacific).

“AME’s world class jury is paramount to the success of the competition, I’m grateful to all who have participated in previous years, and I am currently in the process of recruiting additional executives from all regions to participate on the 2017 jury,” commented Ms. Ryan.

Previously Ms. Ryan served as Director of Business Development for TVSquared; guiding prominent brands on their ad spend strategy and its impact. She has also held the following positions:  Director, Digital Marketing & Advertising Partnerships for Smith Hanley Associates, one of the leading big data analytics and IT recruitment agencies and Digital Account Director, for Affinion Group, the leader in global customer engagement. In addition, Ms. Ryan served as   Account Director at Story Worldwide where she led strategic content management and brand strategy for such brands as Green Giant, Skippy, Bertolli, and Promise. 

Founded in 1994, the AME Awards honors international work that demonstrates ground-breaking solutions to challenging marketing problems. The AME Awards for Advertising & Marketing Effectiveness will open for entries on August 1, 2016.  For more information, please visit the AME Awards®.

All press inquiries should be directed to Gayle Mandel: gmandel@internationalawardsgroup.com, Ph: 1 212 643 4800

About the AME Awards for Advertising Marketing Effectiveness: Founded in 1994, the AME Awards honors international work that demonstrates ground-breaking solutions to challenging marketing problems. To earn a coveted AME® Award, an entry must exhibit specific marketing goals and objectives accomplished through creative execution and strategic planning. Entries are judged by an international panel of top interactive and multidisciplinary marketers, media planners, strategy directors, social media experts, and creative directors.

About New York Festivals

New York Festivals organizes advertising and programming competitions for the following brands:

AME Awards World's Best Advertising & Marketing Effectiveness℠
The Global Awards World's Best Healthcare & Wellness Advertising℠

Midas Awards World's Best Financial Advertising℠
New York Festivals World's Best Advertising®
New York Festivals World's Best Radio Programs℠

New York Festivals World's Best TV & Films℠

Entries to each of the competitions are judged around the world by panels of peers in their respective industries. For more information, go to www.newyorkfestivals.com.

 

 



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